HSBC Life and dacadoo have entered a global partnership to help customers improve their physical, mental, and financial wellbeing.
dacadoo’s Digital Health Engagement Platform will be integrated into HSBC Life’s health and wellbeing platforms for both corporate and retail customers.
The platforms are currently available in Hong Kong, China, and Singapore, with solutions that motivate people to shift towards a healthy and financially-fit lifestyle.
After the integration, HSBC Life’s Well+ and Benefits+ customers will gain personalised insights about their overall health and wellbeing. In addition, they will receive incentives and rewards for healthy behaviours across lifestyle, body, mind, and finances.
Furthermore, a “health score” will be given to customers on the platform and Well+ is integrated within the HSBC mobile banking app.
The dacadoo technology draws on a broad selection of motivational and scientific principles, from AI and gamification to automated coaching.
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Bryce Johns, global CEO, HSBC Life and Insurance Partnerships, commented: “HSBC Life is focused on providing customers with the right products, services, and rewards to boost their holistic wellbeing. Helping our customers make the shift to healthier lifestyles is a key strategic priority for us. Our partnership with dacadoo, and our uniquely integrated approach to health and wealth, will enable our customers to take even greater control of their physical, mental and financial wellbeing.”
Peter Ohnemus, president and CEO of dacadoo, added: “We’re delighted to partner with HSBC Life as we believe in giving everybody better opportunities to access their full health potential through dacadoo’s Digital Health Engagement Platform. We look forward to developing our partnership further and bringing value-added digital health services to HSBC Life’s customers.”
Swiss Life will support dacadoo’s web- and app-based platforms. These are designed to help insurance companies and firms promote healthy behaviour in customers and employees.