COCO By DHFL General Insurance has launched COCOCure, its first retail health indemnity insurance product.

According to the company, COCOCure helps in simplifying the health insurance process and is convenient to purchase.

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Through COCOCure, customers can customise the health insurance product as per their needs, family size, ages, and lifestyle.  It allows them to pay for they what select to cover.

COCOCure permits customers to increase the coverage by increasing the premium amount and lower the cover through decreased premium amount.

They also have the option for add-on coverages above the core coverages. Customers can also choose for additional premier benefit coverages.

COCO by DHFL General Insurance MD and CEO Vijay Sinha said: “We observed a lack of clarity among customers on the insurance coverages. For the uninitiated in the health insurance scheme of things, pre-bundled Health Insurance Plans become an easy respite from having to go through the ordeal of making the choices.

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“However, Pre-Bundled Health Insurance plans may not be as helpful as they are perceived to be, because they may not cover many ailments. When it comes to Health Insurance, each individual (and family) is different and has different health needs. In such cases, the pre-bundled plans might become redundant.”

COCOCure Health Insurance plan offers an array of 22 benefits to choose from for customers. Furthermore, it uses an artificial intelligence based auto-underwriting engine, which aids in in Straight Through Pass (STP) policy issuance.

COCOCure enables customers to increase or decrease the waiting period for some pre-existing illnesses.