Neat and Visa have entered into a partnership focused on insurance and medical assistance services linked to Visa cards.
The arrangement will introduce various insurance functions for card users. These include clearer information on available cover, digital tools for handling claims and options to customise protections to individual requirements using AI-based insights.
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The rollout will begin in France through Visa’s current card insurance programme, which covers more than 25 million cardholders.
Expansion into other European markets is planned in stages.
Visa group senior vice-president and France, Belgium and Luxembourg region managing director Florence Mélique said: “Insurance and assistance play a key role in the value a Visa card delivers to cardholders. In France alone, our embedded insurance programmes already protect more than 25 million cardholders, both consumers and business owners.
“As usage scales, expectations are changing – cardholders want clarity, personalisation and faster, digital-first claims experiences. Through our partnership with Neat, we are reinventing card-embedded insurance by combining Visa’s scale and trust with next-generation technology.”
Neat, established in 2022, is a French insurtech company working in business-to-business-to-consumer embedded insurance.
Its platform allows distributors such as Center Parcs, Cdiscount, Decathlon, leboncoin, Pierre et Vacances and SNCF to provide white-label insurance products.
The company operates in eight countries and raised €50m ($58.89m) in 2024.
Neat CEO Maximilien Dauzet commented: “The opportunity to partner with a world leader in its sector like Visa is a clear recognition of our unique positioning in embedded insurance. This collaboration with a global leader is a milestone for Neat that fuels our ambition to significantly grow our presence in Europe as a new leader and key player in our sector.
“It demonstrates our ability to deliver an embedded insurance infrastructure on a European scale, with high standards of transparency, speed and reliability. Visa recognised Neat’s innovative edge and its ability to design tailor-made, customer-centric products.”
