Adrian Gore, founder and CEO of South African-headquartered Discovery Group, the parent company of Vitality, has been awarded the Geneva Forum for Health Award.

Gore was recognised for his contribution to health systems through the development of Discovery’s shared value insurance model, and the potential that it has to fundamentally improve the health of people around the world.

The Award is hosted annually during the Forum for Health, at the World Health Assembly. Recipients of the award are determined by an independent panel, chaired by Professor Dr Julio Frenk, Dean of the Faculty at Harvard School of Public Health.

Neville Koopowitz, CEO of Vitality, said: "This prestigious award is recognition of the team’s innovation over the years, and demonstrates the reach and impact of our efforts to bring about positive change in people’s health and wellbeing.

"This is far from the end of the journey though and we continue to push the boundaries in innovation within not just the insurance market, but in health and wellbeing overall."

This year there were four recipients of the Geneva Forum for Health Award.