View all newsletters
Receive our newsletter - data, insights and analysis delivered to you
4 May 2017

dacadoo and Loylogic Announce Global Strategic Partnership

dacadoo and Loylogic Inc have announced a global strategic partnership. dacadoo will integrate Loylogic’s reward solution and shop in its digital and mobile health engagement platform to offer a seamless end-to-end user experience to the members of dacadoo’s health and life insurance clients as well, as other customers around the world.

The Swiss company dacadoo ag develops and operates a digital, mobile health engagement platform that helps employees actively manage their health in an easy and fun way. To engage users to remain active and healthy, the company applies motivational techniques from online games, collaborative features from social networks, personalized feedback and the patented dacadoo Health Score to better understand and improve their health.

Loylogic designs and builds e-commerce and e-payment solutions for loyalty programmes globally across different industries, whose powerful solutions amplify engagement and build customer loyalty. As an award winning industry innovator and creator of ‘points experiences’, insights, commerce and engagement, Loylogic thrives to make loyalty programmes more impactful by making their points loved more.

Both companies announce today that they have signed a global strategic partnership whereby dacadoo will integrate Loylogic’s rewards solution into its digital and mobile health engagement platform to offer a seamless end-to-end user experience to its health and life insurance clients around the world. Through this partnership dacadoo’s health engagement platform will offer a world class rewards shop to further motivate its users to engage in healthy lifestyle activities over a long period of time.

Health and Life Insurance operators and other enterprise customers who offer the dacadoo platform to their end users can now activate this feature to allow users to earn points for engaging in healthy activities, browse the extensive rewards catalogue, and automatically fulfill their rewards choices by redeeming their points.

Peter Ohnemus, founder and CEO of dacadoo, commented: “We’re very impressed by the capabilities of Loylogic and their global coverage and presence, and we’re excited to offer our Health and Life insurance operators and other clients a fully automated user journey from earning points for healthy activities to enabling users fulfilling their rewards in a fully integrated rewards shop.”

Dominic Hofer, founder and CEO of Loylogic, added: “We believe that behavioral change towards living a healthier lifestyle requires both a truly smart health platform combined with highly attractive rewards, delivered through innovative, mobile solutions.

“With dacadoo, we partner with the most advanced and differentiated health platform in the market and we are proud to bring the first truly global, fully integrated health and reward platform into the fast-growing health sector.”

NEWSLETTER Sign up Tick the boxes of the newsletters you would like to receive. The industry's most comprehensive news and information delivered every month.
I consent to GlobalData UK Limited collecting my details provided via this form in accordance with the Privacy Policy


Thank you for subscribing to Life Insurance International