London-based insurance broker Price Forbes, part of the Ardonagh Group, will implement AI products from mea Platform to streamline its core broking operations.  

The move is intended to automate a range of processes and support operational consistency across the company’s global business. 

With the adoption of mea’s AI suite, Price Forbes plans to automate data handling and document workflows for submissions, enquiries and related tasks.  

The mea Operations products, introduced in 2025, target automation in areas such as enquiry intake, exposure modelling, market submissions and digital placement. 

Price Forbes chief operating officer Sami Sulaiman said: “We are continually focused on improving how we serve clients while strengthening operational efficiency across the business. 

“mea’s AI products align with our objective to streamline time-consuming processes and enable our teams to focus on delivering value for clients.” 

This move forms part of Price Forbes’ strategy of using technology to support its business as it expands internationally. 

The broker currently employs around 2,000 people and manages more than $7bn (£5.24bn) in gross written premiums. Its work spans aviation and space, casualty, cargo, construction, energy, fine art and high net worth, marine, professional and financial lines, property and specie. 

mea Platform CEO Martin Henley commented: “Brokers succeed by delivering high-quality client service while operating efficiently at scale. 

“Price Forbes’ selection of mea reflects a practical approach to AI – one focused on improving day-to-day operations, supporting frontline teams and delivering measurable outcomes without disrupting existing systems.” 

mea Platform’s technology is developed using a domain-specific language model and insurance-focused knowledge graph to automate various insurance operations. 

Last year, Price Forbes launched a new specialism in Singapore focused on power, downstream and renewables.