A new managing general agent (MGA), Elevate Specialty, has made its debut in the UK, looking to “transform” embedded and specialty insurance.  

Elevate Specialty was set up by Mickey Attia and Robin Stagg, former executives at DAS and Allianz.  

Their combined experience covers a broad spectrum of insurance including commercial, personal and specialty lines.  

The company is supported by “strategic” partnerships and new investment for product deployment and scalability. 

Elevate Specialty was designed to offer solutions including native product design that integrates into customer environments, a data-driven approach that powers predictive analytics and supports growth.  

It also focuses on tech-driven operations that enable product launches and a “customer-centric” model with regular improvement cycles.  

The focus for Elevate Specialty will be on areas such as legal expenses insurance, income protection for renters, and native cyber, home emergency and personal accident products, which are expected to feature AI-enhanced claims processing. 

Elevate Specialty CEO and founder Mickey Attia said: “We launched Elevate because insurance should help customers beyond just protecting their finances. We design products and claims experiences that feel like they have always belonged in the customer’s world. That is when insurance works best.” 

Elevate Specialty COO and founder Robin Stagg stated: “By making protection a natural, useful part of everyday environments, we unlock engagement, improve outcomes, and deliver measurable value for customers and partners alike.”