Lion Street has launched new Multi-Life Design Center (MLDC) to support multi-life insurance sales for executive benefit companies and traditional life insurance professionals.

The new center has developed a bolt-on capabilities offering with American Financial Systems (AFS) to provide a technology platform for both Non-Qualified Deferred Comp and After Tax Supplemental Retirement Plans.

In addition, MLDC will launch OVATION, a multi carrier web-based communication and enrollment system to cater to Highly Compensated Executives and Professionals, in the first quarter of 2014.

Lion Street CEO and founder Bob Carter said, "Lion Street’s new MLDC is a marketplace differentiator and will add significant value to our Owner-firms."

The new center will be led by industry veteran Bill Thurston.

"The MLDC provides the internal and external resources independent firms need to win and retain clients," Thurston said.

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