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January 25, 2018updated 29 Jan 2018 10:48am

Kogan.com partners with Greenstone to sell life insurance plans

Australian online retailer Kogan.com has signed an agreement with Greenstone Financial Services to launch life insurance and funeral insurance products.

The products will be sold under Kogan Life Insurance brand name and Kogan will earn commissions on every insurance policy sold.

At the outset, Kogan Life Insurance will focus on offering life insurance and funeral insurance policies while the policy assortment will increase in future to include related categories.

Kogan.com executive director David Shafer said that the partnership with Greenstone was a natural extension to Kogan’s existing insurance offerings, and another opportunity to allow Kogan’s large and growing community to save money, by offering better value life and funeral insurance to Aussies.

“We are very pleased to partner with Greenstone, a leader and innovator in Australian life insurance market, to offer life insurance products to our growing community of smart Aussies, enabling them to save more of their hard-earned money,” Shafer added.

Greenstone CEO Brenard Grobler said: “Kogan.com is a trusted Aussie brand renowned for offering great value products and services to smart shoppers all over Australia. We are proud to be able to partner with Kogan.com to deliver excellent value life insurance products to Kogan.com’s large and growing community.”

Kogan Life Insurance is planning to roll out its products in the first half of 2018.

Founded in 2007, Greenstone is a leading distributor and administrator of life insurance policies in Australia.

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