US-based full-service insurance broker King Insurance has acquired Piedmont Insurance Associates as part of its expansion plan.

The acquired firm is a full-service agency, which offers insurance solutions to commercial and personal lines customers from its lineup of insurance carrier partners.

King Insurance did not disclose the financial value of the deal, which is its first outside Florida.

Piedmont is based in Georgia with operations in Covington and Newnan.

Currently, David Wilson and Phil Boswell lead Piedmont, which was called Spillers Agency in the late 1940s. They combined their respective agencies to form Piedmont.

As per the agreement, Boswell, Wilson along with their entire team will join Piedmont and continue to work in their current roles.

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King Insurance CEO Chad King said: “We are excited to expand into Georgia with such a high-quality agency. This is an important milestone for us as we execute on our strategy to be a major player in the Southeast.”

Wilson said: “We are excited to partner with King Insurance at such an early stage of their journey and to be part of their overall growth strategy.”

Notably, Piedmont’s acquisition marks King Insurance’s eleventh acquisition over the past year. It offers a wide range of property & casualty and employee benefits solutions.

It plans to continue expanding its footprint across the southwestern US and expects to announce more acquisitions in the coming months.