iBynd has partnered with Blink by Chubb, a Chubb brand, to provide consumer cyber insurance coverage.

Cyber Insurance Plus, a proprietary platform built by insurtech iBynd, has integrated Blink’s personal cyber insurance as part of its suite of cyber protection products.

The consumer cyber insurance protection offering has been made available in 30 states of the US.

Cyber Insurance Plus can rate, quote and bind coverage digitally through its website. Its product offering is underwritten by Chubb.

Through this offering, Chubb intends to target consumers who are just beginning to identify their insurance needs and those who know exactly what they want.

iBynd CEO Phil Friedman said: “Combining the innovative power of a carrier like Chubb with the software and distribution tools that we have built at iBynd will allow us to bring this first-of-its-kind end-to end digital experience for Personal Cyber coverage to a broad spectrum of savvy yet vulnerable consumer group that needs these coverages to ensure their digital safety.”

The personal cyber protection product offers coverage beginning with limits of $50,000 per household.

iBynd noted that customers can buy increased coverage limits for maximum of five additional friends or extended family members.

Chubb in North America senior VP of e-consumer Laura Bennett said: “Blink Cyber Protection offers iBynd customers the best of both worlds — the simplicity of a customizable insurance product with the financial strength, deep insurance expertise and world-class service of Chubb.”

Last month P&C insurer Chubb unveiled insurance offering dubbed Benchmarq Package for the lower middle market segment.