NEXT Insurance has adopted a new name and identity, rebranding as ERGO NEXT Insurance as it formalises its integration with ERGO.

ERGO Group, a subsidiary of Munich Re, concluded the acquisition of the US-based property and casualty (P&C) insurer in July 2025.

The process began in March 2025 when ERGO Group signed an agreement to acquire NEXT Insurance, valuing the US-based insurer at $2.6bn.

NEXT Insurance, established in 2016, specialises in digital insurance solutions tailored for small business owners in the US. 

With the rebranding, ERGO NEXT brings together technology from its operations with the financial resources of ERGO and Munich Re.

The organisation will continue to focus on providing insurance for small businesses across the US, maintaining its digital-first approach to coverage and service delivery.

ERGO NEXT marketing VP Joon-Soo Kim said: “By visually aligning our brands, we are ensuring our identity reflects both the strong foundation of ERGO and Munich Re and the digital-first experience that NEXT brings to small commercial insurance.”

The new brand identity is now visible across ERGO NEXT’s official website, social media accounts and communications.

A broader implementation of the updated branding is planned over the coming months.

ERGO NEXT chief product officer Effi Fuks-Leichtag commented: “ERGO NEXT has reached a pivotal point in its evolution.

“With ERGO’s backing, we are focused on accelerating how we build and scale our platform so agents and small businesses can move faster, plan further ahead and grow on a foundation designed for the long term.”