BRP Group has acquired almost all the assets of AgencyRM, a Texas-based field marketing organisation, and its affiliated insurance firm VibrantUSA.
The deal is part of BRP Group’s strategy to expand presence in medicare solutions and services.
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The company has executed the deal through its subsidiary BRP Medicare Insurance III, which operates as Florida Medicare Options (BRP Medicare).
Financial details of the acquisitions were not revealed by the companies.
BRP Group chief partnership officer John Valentine said: “These partnerships provide us with further opportunities for growth within the Medicare landscape.
“As our new Partners join the BRP family, we anticipate gains in client efficiencies and look forward to bolstering our Medicare footprint.”
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By GlobalDataAgencyRM, which is headquartered in Bulverde, provides technology, sales and marketing support to help its agents to offer information and access to senior health products for individual clients.
The field marketing organisation has an annual revenue of approximately $7m.
Based in Vancouver, Washington VibrantUSA represents more than 30 regional and national insurance firms with over 50 plan variations.
It caters to clients enrolled in medicare and also offers expertise to insurance and financial professionals who offer services to the Medicare population.
Post-acquisition, AgencyRM and VibrantUSA will continue to do business under their existing brands, BRP Group said.
AgencyRM CEO Robert Solberg said: “We are delighted to join with Florida Medicare Options, which provides us with enhanced opportunities for our combined firms and our clients.
“These partnerships position us to further grow our business as we expand our industry relationships and resources and find new synergies to allow our partner advisors and agents to best serve the needs of our clients.”
BRP Group claims to represents more than 400,000 clients in the US and across the world and has more than 40 offices in six US states.
