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October 18, 2010updated 13 Apr 2017 8:51am

Aviva launches advice app for customers

Reaching consumers is increasingly demanding a multimedia approach, a reality UK insurer Aviva has grasped with its new app for Apples iPhone, iPod touch and iPad The app Aviva Time to Act is a free download of a simpler version of Avivas online Pensions Tracker service

By LII editorial

Reaching consumers is increasingly demanding a multimedia approach, a reality UK insurer Aviva has grasped with its new app for Apple’s iPhone, iPod touch and iPad. The app – Aviva Time to Act – is a free download of a simpler version of Aviva’s online Pensions Tracker service.

The app’s features include:

• Extra money, a calculator showing why tax relief is an important benefit for pensions by highlighting the importance of employer contributions and how they add up;

• Beam of Light which illustrates how much retirement income a consumer might have using projections based on 1,000 calculations, with the objective of helping them understand how different investment styles affect retirement income; and

• Save and retrieve function enabling users to try as many scenarios as they want to compare what is best for them.

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