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June 27, 2012updated 13 Apr 2017 8:43am

Aviva lands five-year deal with Tesco Bank

Aviva has secured a five-year deal with Tesco Bank to provide life protection products for its UK retail customers. The agreement, which will begin later this year, will cover the sale of Avivas core protection products, including life insurance and critical illness cover These products include: simplified life insurance, over 50s life insurance and life insurance with critical illness cover

By Ronan Mccaughey

Aviva has secured a five-year deal with Tesco Bank to provide life protection products for its UK retail customers.

The agreement, which will begin later this year, will cover the sale of Aviva’s core protection products, including life insurance and critical illness cover.

These products include: simplified life insurance, over 50s life insurance and life insurance with critical illness cover. This expands Tesco’s existing relationship with Aviva which already provides a private medical insurance scheme for Tesco’s employees. The products will be available online via Tesco Bank or by telephone. Customers will also be able to obtain information through some of Tesco’s 2,900 stores.

Family protection coverage

David Barral, Aviva’s CEO for UK and Ireland Life, described the deal as an opportunity to benefit for millions of people across the UK who do not have family protection coverage in place.

Barral said: “We know too well the challenges families face when they lose a loved one or experience a critical illness, but having financial protection in place can provide some comfort and stability at a difficult time.

Julie Hopes, managing director for insurance at Tesco Bank, said: “Partnering with one of the UK’s leading life protection providers will bring benefits to our customers offering them a range of straightforward and good value products that we believe will give customers the reassurance they look for in life products.”

 

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