Acturis Group, a UK-based SaaS provider of insurance technologies, has snapped up the commercial eTrade platform Add Value Assurances in France.

The acquisition, whose financial details were not disclosed, marks the foray of Acturis into the French insurance market.

Established in 2013, Add Value Assurances’ eTrade platform is being used by more than 3,000 brokers in France along with numerous insurers and similar brands.

Even after the completion of the transaction, Add Value Assurances founder and president Benoit Salembier and his team will remain with the company.

Salembier said: “We are extremely pleased to join the Acturis Group and see tremendous value in working with Acturis and utilising their market leading technology to drive further growth and continued innovation in the French market.

“The combination of Add Value expertise and Acturis’ SaaS technology offers the combined group a tremendous growth opportunity in France.”

How well do you really know your competitors?

Access the most comprehensive Company Profiles on the market, powered by GlobalData. Save hours of research. Gain competitive edge.

Company Profile – free sample

Thank you!

Your download email will arrive shortly

Not ready to buy yet? Download a free sample

We are confident about the unique quality of our Company Profiles. However, we want you to make the most beneficial decision for your business, so we offer a free sample that you can download by submitting the below form

By GlobalData
Visit our Privacy Policy for more information about our services, how we may use, process and share your personal data, including information of your rights in respect of your personal data and how you can unsubscribe from future marketing communications. Our services are intended for corporate subscribers and you warrant that the email address submitted is your corporate email address.

Acturis co-CEO David McDonald said: “With the pioneering and leading position of Add Value and their commercial eTrade leadership in the French market, we see many synergies between the businesses and exciting opportunities for further growth in France.”

Acturis has enabled the UK firms to adopt eTrade platform so that they can benefit from quick digital transformation and set up omni-channel distribution solutions. The acquisition will offer similar opportunities in France, McDonald added.