GoAuto Insurance, a direct-to-consumer auto insurer, has secured approval from the Georgia Office of Insurance and Safety Fire Commissioner to offer insurance policies.

This marks the latest expansion for the Baton Rouge-based insurer, which has been offering its services in Louisiana, Nevada, Ohio, Texas and Alabama. 

GoAuto Insurance COO Brad Scharf said: “Becoming licensed in Georgia and going live with policy issuance is a significant milestone for GoAuto Insurance.  

“We are committed to making dependable, cost-effective insurance accessible. Georgia drivers now have a fresh new option to meet their insurance needs with convenience and peace of mind.” 

GoAuto Insurance, which commenced operations in 2009, focuses on providing auto insurance solutions directly to consumers by leveraging proprietary analytics and a digital-first model. 

GoAuto low-cost car insurance offers affordable coverage for budget-conscious drivers, providing online and mobile quotes, direct policy purchases without agent fees and manageable premiums. 

In December last year, GoAuto Insurance adopted One Inc’s ClaimsPay and PremiumPay products.  

This technology integration is expected to streamline the company’s payment systems by centralising them onto a single platform, enabling policyholders to utilise a variety of payment methods, including popular digital wallets and direct payment options.  

In May this year, GoAuto Insurance expanded its auto insurance in Ohio, offering commission-free policies, low down payments and flexible payment options tailored to regional driving in cities like Cleveland, Columbus and Cincinnati. 

The company provides essential coverage that meets Ohio’s minimum insurance requirements, with digital and phone support, and vehicle maintenance to help reduce premiums.