Pacific Life’s Life Insurance Division has chosen multi-channel, automated distributed marketing platform from Distribion for sales and marketing efforts.

The life insurance company has made this decision based on Distribion’s Quick Start Program (QSP). QSP enables companies to implement Distribion’s platform and services at a low investment level.

Pacific Life Life Insurance Division marketing communications vice president Greg Bailey said that the marketing platform is helping them align their sales and marketing efforts on both the national and local levels.

"The automation allows us to maximize our resources while delivering branded and compliant content on all scales," Bailey added.

"After taking part in the QSP, we chose Distribion to be our marketing automation partner because of the platform’s functionality and ease of use."

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