Sun Life Hong Kong has made a number of senior executive appointments as part of its new organisational structure.

The changes mean Belinda Au is named chief distribution officer, responsible for all the company’s sales channels, including for agency and financial intermediaries.

Jeremy Young has also been appointed chief marketing officer. This is a new role in which he takes charge of all branding and marketing activities for the Sun Life Hong Kong business unit, as well as product development for the company by utilizing his experience in developing the financial intermediaries channel.

Young will also work closely with the pension marketing team to create synergy across all different business lines and optimise best practice sharing.

Finally, Vivian Choi has taken up the role of chief operating officer at Sun Life Hong Kong and will focus on operations and business support, as well as leading key initiatives in the customer service arena.

Sun Life Hong Kong is a wholly-owned subsidiary of Sun Life Assurance Company of Canada.

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